Optimizing Emails for Mobile and Desktop: A Guide to Hiding Elements

Modified on Fri, 13 Sep at 10:29 AM

To enhance email performance across devices, it’s important to customize the visibility of certain elements for mobile and desktop views. Follow this guide to optimize your email layout accordingly.

1. Open or Create an Email Template or Campaign
Begin by either crafting a fresh email template or accessing an existing campaign that needs to be adjusted for different device displays.


Email Template Example


Campaign Example

2. Access the Email Editor
Navigate to your email editor, where you'll have the tools to modify the content and layout. Each platform may have a different interface, so locate the editing section of your specific tool.

3. Identify the Element to Hide
Find the section in your email—be it text, images, buttons, or another component—that you wish to hide from either desktop or mobile view.


Email Editor View

4. Hover to Access the Action Menu
Move your cursor over the element. This should reveal a menu or action bar that allows you to manipulate the element’s settings.

5. Select the Appropriate Visibility Option
From the action menu, choose whether you want to hide the element on mobile, desktop, or both. For instance, if you want the element to disappear on mobile devices, simply select "Hide on Mobile."


Action Menu for Hiding

6. Save Your Changes
After making your selection, ensure you save the modifications. This step will update your email's layout based on the new visibility settings.


Save Changes

7. Preview and Test the Email
To guarantee the email appears correctly on both mobile and desktop, preview the layout and send a test email. This step will help you verify the rendering across different devices and email clients.


Testing the Email


Previewing the Email


Was this article helpful?

That’s Great!

Thank you for your feedback

Sorry! We couldn't be helpful

Thank you for your feedback

Let us know how can we improve this article!

Select at least one of the reasons
CAPTCHA verification is required.

Feedback sent

We appreciate your effort and will try to fix the article