Product Grouping for Increased Sales

Enhancing your sales can be as simple as offering customers an engaging and appealing shopping experience. Organizing items into collections encourages customers to explore a wider range of products, creating a more unified shopping experience and making cross-selling easier. Grouping products into collections not only helps organize your offerings but also provides a streamlined browsing experience, allowing customers to find related items quickly. This approach increases the likelihood of them returning for additional purchases and drives up overall product interest.

How to Set Up a Product Collection

To begin creating a product collection, navigate to the "Collections" option under the "Products" tab, located in the "Payments" section.

Select "Create Collection" in the top right corner, which will prompt a new window to appear where you can enter the necessary details.

In this window, you can input the collection’s name and add an image to represent it.

By clicking on "Additional Options," you have the ability to include SEO information. Once all fields are completed, click "Add."

Adding Products to Your Collection

To add products to your collection, click the three-dot icon next to the product to modify its details.

Within the product details, there will be a drop-down menu allowing you to assign the item to the appropriate collection.

If you're creating a new product, you can follow these same steps to include it in a collection.

For even quicker access, you can instantly create a collection to add products by selecting the plus sign button.

By utilizing product collections, you can improve customer satisfaction by making it easier for them to discover related products. This approach not only boosts your sales but also strengthens your SEO and encourages repeat purchases by offering a seamless shopping experience.