Facebook / Instagram - User comments on a Post trigger

Modified on Thu, 17 Oct at 11:36 AM

What are the new Triggers?
When creating a workflow, click on "Add Trigger." The triggers related to comment automation are present in the "Facebook/Instagram events" category. You can directly search for the trigger or scroll down to the category.

  • Facebook - User comments on a post

  • Instagram - User comments on a post

  1. New Triggers
    Go to triggers and select from the available triggers based on your use case.

Trigger Selection

  1. Page is
    After clicking on the trigger, the sidebar will open. There are multiple filters present here. The first step is to select the Page.

Page Selection
Page Options

  1. Post Type
    After selecting the Page, you have to select the Post Type. Post type can be "Published" or "Custom."
    a. 
    Published Post
    'Published Posts' tab includes all posts on your business page - it could be text, photo, video, or live video types of posts. You can also select the "View on Facebook" hyperlink to take you to the post.
    Published Post
    Post Options
    b. 
    Custom Post
    'Custom' tab allows you to find and connect the post by entering the Facebook post's URL or ID. Select Custom in Post type, add the "Post is" filter, and paste the URL of the post in the field against the Post is field.
    Custom Post

  2. Comment Phrase/Word
    After selecting the post, you have to enter what you are looking for in the comment. You can select from 2 options "Contains Phrase" and "Exact Match." Below are some examples to understand these 2 dropdowns better.

    • Exact Match - Price
      Inbound message - Price
      Result - Pass

    • Exact Match - Share the Price
      Inbound message - Share the Price
      Result - Pass

    • Exact Match - Share the Price
      Inbound message - Please share the Price
      Result - Fail

    • Contains Exact Phrase - I bought from you
      Inbound message - I bought from you
      Result - Pass

    • Contains Exact Phrase - I bought from you
      Inbound message - I bought from you yesterday
      Result - Pass

    • Contains Exact Phrase - I bought from you
      Inbound message - I bought one from you
      Result - Fail
      Comment Tracking

  3. Tracking first-level comments
    You can also use the toggle to turn on tracking of only first-level comments. If this is turned on, only the first level of comments will trigger the workflow.

First Level Comments Tracking


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